Unity or Harmony? Siblings bring with them natural differences in skill sets, style and personality traits. If these varieties to life and business are seen as complications rather than strengths, the family can start to feel fragmented and uneasy. Long-lasting business families achieve alignment by recognizing and applauding differences in family members and investing energy in finding the highest and best use for each person. One family member may excel in financial management, another in esthetics, another in engineering, another in teaching children. All skill sets are valuable when applied in the right place. Using a music metaphor that contrasts the ideas of unison and harmony, Dana will present ideas families can use to strengthen their family business systems by embracing a harmonious approach to family business in which individuals are unified around a vision for the future and indelible core principles, but encouraged to use their own unique strengths in the pursuit of long-term success.